Collette is making it easier for travel advisors to promote small-group travel with new marketing tools. The new tools highlight the immersive experiences of Collette’s Small Group Explorations product line, giving advisors resources to attract clients seeking smaller, connection-driven journeys.
“We are committed to supporting travel advisors with high-quality marketing materials that help them sell small group travel confidently,” said Stephanie Mirando, Sr. Vice President of Global Marketing at Collette, in a press statement. “These assets showcase the unique benefits of our Small Group Explorations tours, driving more bookings and enhancing client satisfaction.”
Marketing Assets for Travel Advisors:
- Collette Connection: A free-to-use program allowing advisors to send the new Explorations guide—along with other print brochures—directly to clients, complete with a personalized call to action.
- Video Content: Engaging small group travel videos, ideal for sharing via social media, websites and email campaigns.
- Editorial Content: Inspirational articles showcasing exclusive tour experiences, local vendors, and immersive moments to help advisors tell compelling travel stories.
- Explorations Info Guide: A bite-sized, digital client-friendly resource outlining the highlights of Collette’s Small Group Explorations tours.
- Social Media Tiles: Ready-made, eye-catching social graphics to simplify online promotion.
Advisors can access the new marketing tools in the Marketing Resources section of the Travel Advisor Portal.
For more information, visit gocollette.com/travel-advisors.
